Sound Design for Advertising

Welcome to my personal favorite projects, of the art of sound design in advertising. In this blog, we dive into standout sound designs that have not only captured the attention of audiences worldwide but have also set new benchmarks in the industry. Sound design is a pivotal element in advertising, offering a unique way to evoke emotions and connect with audiences on a deeper level. From subtle background noises that enhance the ambiance to dynamic soundscapes that drive the narrative.

Each example in this list demonstrates how innovative audio elements can transform advertisement into a memorable experience.

Zelig Sound's innovative use of running-related audio elements—such as sneaker impacts and urban surfaces—crafts a dynamic soundscape that embodies the Nike Air Max 2017's essence of ultralight support and maximum comfort.

AIR MAX 2017

Nike Dn8 Innovation film.

Explore how immersive sound design breathes life into Nike's Air Max DN8 launch, amplifying every step of innovation. Experience Air like never before.

AIR MAX Dn8 (2025)

Experience the Lamborghini Revuelto's electrifying fusion of performance and innovation in this dynamic commercial.

Lamborghini Revuelto – From Now On

Defacto Sound has crafted dynamic audio experiences for high-energy automotive commercials, seamlessly blending realistic engine sounds with cinematic flair to match the fast-paced visuals.

Car Sound Design Reel

Dynamic fusion of high-energy visuals and immersive sound design in this Beats Powerbeats Pro 2 commercial, showcasing Defacto Sound's expertise in crafting compelling audio narratives.

Beats Powerbeats Pro 2

Experience the seamless blend of visual artistry and immersive sound in Bang & Olufsen's Beosound Theatre launch film, illustrating the profound connection between user and product.

Bang & Olufsen's - Beosound